Share this on WhatsApp In the west, official merchandise of films or film series is big business and also significant amounts to a chunk of the revenue. In India, the merchandising space with regards to the cinema is at a nascent stage. But it has got a significant boost with the help of the upcoming … Continue reading Makers of 83 launch official merchandise; tie-up with Kotak Mahindra for ONE-OF-ITS-KIND co-branded debit and credit cards! : Bollywood News